Secret shoppers are often given assignments to simply test the service skills of the employees. Some of the common things secret shoppers will be looking for include:
After the visit, the secret shopper will then submit their opinions about their shopping experience. That information is then reviewed and analyzed by the business to find areas in their service that need improvement.
The most common venues for a mystery shop are retail stores, movie theaters, restaurants, fast food chains, banks, gas stations, car dealerships, health clubs, and more. Virtually any context where there is a customer/business interaction is open to mystery shopping.
As a mystery shopper, your job will be to evaluate and comment on customer service in a wide variety of shops, stores, restaurants and services in your area. This is your chance to get paid to shop & dine out. You can make money, have fun and help improve customer service. The importance of customer service has turned mystery shopping into a $1.6 billion a year industry.
A mystery shopper (also called a secret shopper) is someone who gets paid to visit a store or restaurant and secretly evaluate things like customer service, store cleanliness and product quality. After the visit, the secret shopper fills out a brief questionnaire (shopper report) describing their shopping experience and gets paid for their time and opinions. The business owner then uses the information the mystery shopper has given them to make any necessary improvements in their store or service.
Mystery shopper jobs pay well and quite often, the secret shopper is treated to free merchandise and free meals as part of the job. A secret shopping career can be very exciting, and for those who love to shop and dine out - it's the perfect job that offers fun assignments and flexible schedules.
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